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Unlocking the Data Clean Room Era for Retail Media
The next era of Retail Media isn’t just about more data – it’s about smarter, safer and faster collaboration. Retailers, brands, and platforms are entering…
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Loyalty Is the Data Layer Your Retail Media Strategy Depends On
Trying to build a retail media business without a loyalty programme? Good luck. No clean data. No closed-loop reporting. No meaningful way to personalise or…
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Sort Your Data Sh*t Out – Or Miss Retail Media’s Next Big Growth Curve
Retail media is rewriting the rules of digital advertising but behind every high-performing campaign and headline-grabbing ROI stat is one fact – growth isn’t just…
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Retail Media Just Got a Rulebook – Tableau Next Is Your Cheat Code
Retail media is having its moment – but with great power comes great responsibility. As the sector scales at breakneck speed, the call for measurement…
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WTF is a Unified Retail Media Platform?
If you are new to the ad world or just stepping into retail media, you’ll hear a lot of buzzwords like CRM, OMS, DMP, CDP,…
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ASOS Media Group Taps Trigg Digital as a Strategic Salesforce Partner
We’re very excited to announce that ASOS, the go-to destination for fashion-loving 20-somethings, has established a strategic partnership with Trigg Digital, a global Salesforce AI…
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Accelerate Your Journey with the Retail Media Maturity Model
Retailers (and beyond) are navigating vastly different stages in their retail media evolution – from initial concepts to fully scaled, data-driven omni-channel monetisation. To support…
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Roadblocks to Scaling Retail Media Operations
Building a Retail Media Network is hard. Scaling it? Even harder. If it were easy, every retailer would be raking in ad revenue by now.…
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Managed vs Self-Service : The Future of Retail Media
Retail media continues to transform how brands connect with shoppers, and one of the biggest shifts in recent years has been the rise of self-service…
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Simplifying Retail Media Network complexity with Data, CRM and AI
Retail Media isn’t new, it is an evolution – the challenges facing retail media networks today are not the same as yesterday, and they certainly…
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Retail Media is our obsession
At Trigg, Retail Media has become our obsession. But when you look at our collective history, it’s really not that surprising. More than 80% of…
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AI Powered Recommendations and Actions with the Optimisation Agent
Optimising retail media campaigns requires constant monitoring, quick decision-making, and deep data insights. But manually adjusting budgets, pacing, and targeting across multiple channels is time-consuming…
